Case Study – Surace
Gastronomy
The Surace family has been dedicated to the art of ice cream for decades: with a strong commitment to the highest quality. The Surace company grew up as an ice cream parlor in Linz. The restaurants and ice cream parlors can now be found in many places across Upper Austria.
Company and challenges
The Surace family dedicated itself to ice cream enjoyment decades ago: with a commitment to the very highest quality. The Surace company grew up as an ice cream parlor in Linz. The restaurants and ice cream parlors can now be found in many places in Upper Austria.
In order to reach visitors with appealing messages and visuals, we were asked to implement digital signage solutions for Surace. Specifically, the team was looking for solutions for digital price labeling and an Italian ambience.
Solutions for Surace
This project was based on 15 FRAMR. Pro players for wall screens to present the current menu. But also to create an Italian ambience with atmospheric videos. As a restaurant, Surace benefits above all from the real-time updating of content to promote offers and update the menu at any time. And with the 40+ modules of our software, the team can customize the content to their liking and take their corporate identity into account.
Two additional SDM counter displays inform customers about new products and promotions, which are planned via the cockpit and displayed according to individually designed schedules. The displays are complemented by an Internet radio for acoustic ambience.
FRAMR.Player in use
PRO
WALL SCREENS
Customers of the Surace ice cream parlor are reminded of the beauty of Italy by atmospheric videos while enjoying Italian deliciousness from FRAMR.Player Pro and several wall screens. Additional screens show menus and daily updated offers directly at the counter.
SDM
COUNTERTOP DISPLAYS
FRAMR.Player SDM informs SURACE’s customers about news and promotions. The content is planned with FRAMR.Cockpit and automatically distributed to all locations.
AUDIO
INTERNET RADIO
FRAMR. Player Audio provides the acoustic ambience at Surace Ristorante with original Italian internet radio mixed with local jingles.
