Digital signage applications for retail
In the past years, digital signage has pathed new ways in customer loyalty and targeting. Last is a challenge for retail because many sectors target a variety of different audiences. But with the applications of FRAMR. you respond more specifically to a multi-layered customer demand.
Retail is lacking central sources to help customers with questions. On the other hand, retail faces a human resources problem. That results in insufficient service which negatively affects customer satisfaction. Digital signage applications and their interactive usage possibilities help to solve these challenges. That includes navigation in wholesale because especially new customers often don’t know where they find specific products or articles. Targeted help comes just at the right time.
Usability for all target audiences
Only a few sectors speak to such a broad target audience as retail. Young and old are equally represented depending on the product range. Wishes and customer desires are different accordingly. During software development we focused on user experience to ensure an easy customer interaction. That ensures a targeted and successful communication with different audiences.
Customer loyalty through gamification
“Winning customers playfully” – what sounds like an ad at first, is a practical approach thanks to digital signage. Our application ensures, for instance, the participation in surveys and sweepstakes. Furthermore you can start your own loyalty program. Based on personas, you integrate individual gamification elements which your customers will perceive as fun and memorable experiences. And with the many design options you can easily adjust content to your corporate identity.
Direct approach with sensory based technology
Innovations that are not available from any other supplier. With the sensory based technology of FRAMR you can flexibly display content and communicate with different target audiences. Our application recognizes persons through optional sensors and chooses content based on available audience data. In the construction market, the hobby gardener is suggested different products than a handyman. That solves the challenge of many retail sectors to cover up a multi-layered target audience.
Designed for any interior
Retailers often have to adhere to strict specifications for interior design. But for FRAMR’s applications, this presents no difficulties! Digital signage hardware is available in various sizes and designs, so spatial planning is not a hurdle.
Finally, we answer frequently asked questions about digital signage software.
Prices of digital signage vary and depend on the individual application areas. Click here and find out more about our prices, subscription models and additional services.
The design options of digital signage range from pictures and videos to audio, social media, RSS-feeds, weather information, PDFs and YouTube. Here you can find an exact listing of the FRAMR design options.
During development our team has considered highest quality standards and therefore promises a safe software which is protected from external influences. In our article “digital signage safety” we dive further into this topic.
Feel free to check out our showroom to get a first impression of the practical execution of digital signage applications.
In summary, digital signage is suitable as an advertising and presentation medium as well as a source of information. But this does not describe in detail how your business can benefit from the applications. For this purpose, we have written an article on digital signage applications.
Digital signage is a modern technology with moderate power consumption. The products are durable and the production costs are low. Read our article “Green Signage” to learn more.
For the successful use of digital signage, it is important to know your individual goals. You should also look at the possibilities for use and design. Find out more here.
FRAMR: The innovative solution for your business
As experts, we develop high quality digital signage solutions for b2b businesses. The possible applications range from advertising to customer interaction. In doing so, we pursue the goal of improving digital structures of companies and modernizing their image.
Your advantages with FRAMR:
✔ Years of experience
✔ Highest safety standards
✔ Innovative technology that promises quality
✔ GDPR compliant solutions
✔ Cost transparency
✔ Great service
✔ User-friendly applications
Contact us today to secure a no-obligation offer that fits your strategy. Our team of experts will provide you with helpful advice and support in the area of digitization.